Breakfast Series and Training Event (San Francisco)

By Khatidja Ajania
February 26th, 2008

Today is February 21st 2008. It is a special day for Right Media as it marks the end of our second breakfast series and first training seminar for both potential and existing clients.

What a success it turned out to be! Not only was the turnout great, but the enthusiasm for the Exchange and the interaction between attendees was truly heart-warming! It makes us really appreciate being a part of something so cutting-edge and dynamic. Judging from the positive feedback we received, these events are sure to become a staple event every few months to ensure everyone is kept abreast of new information and opportunities available on the Exchange.

The first part of the event was the breakfast series, lead by Mike Gaffney and Canice Murphy. The breakfast was an informal gathering to chit chat about Right Media and the online market arena. The second portion of the event consisted of training on three main topics — passing and using age and gender data, remarketing 101 and leveraging behavioral data, and finally, our Sales Enablement program. Provided by our Professional Services group, the Sales Enablement program has successfully helped increase revenue for our clients by arming their sales forces with the tools to seize new revenue-driving opportunities. Judging from the response, this is one area that seemed to create a buzz.

We will be having a similar event in New York targeted to our East Coast customers on March 4th, 2008. If you are interested in attending please contact your account manager or sales rep for more information. We would love to see you there!

Please let us know if you have any particular topics that you would be interested in hearing about and we will make an effort to incorporate them into our future events. Thank you to all of those that attended and helped make it a fabulous day!

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