While ‘think globally’ and ‘the world is shrinking’ are clichéd, they still contain truths, no more so demonstrated than on the Right Media Exchange.

Technology is a wonderful enabler allowing us to rapidly achieve things which, in the very recent past, would have required huge amounts of time, effort and investment.

That’s why a key benefit of the Exchange is the ease it gives you to access demand and supply right across the globe. It allows companies to tap in to new markets and revenue opportunities quickly, accelerating business growth without having initially to go down the traditional routes of physically setting up a business in-market or recruiting third party agents to represent you. The world, literally, is at your fingertips (sorry, another cliché).

This is one of the themes explored at the Right Media Open (RMO) which starts on October 22^nd, as many companies are now turning their attention to the international nature of the exchange and what it can offer their businesses.

On the morning of the 24^th October, panel members that have experiences in operating internationally across Europe, Asia and Latin America will share their collective knowledge and advice on the challenges and opportunities of going global. You can find out what criteria they have used to select and move in to markets and thoughts on where growth may lie in the future

And more food for thought can be obtained over lunch on the 23rd, where we’ll be digging into the Exchange and sharing insights into how it is developing internationally, which markets are growing in terms of demand and supply, what formats are working and what opportunities exist.

So if you’ve never really considered moving beyond your domestic boarders then don’t be afraid of what’s out there and find out more at the RMO. Visit our site here.

This entry was posted on Monday, October 15th, 2007 at 9:52 am and is filed under About Right Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.